Revenue Leak Calculator

How much are you
leaving on the table?

Adjust the sliders to match your business. The calculator estimates what uncaptured retention and cancellation revenue costs you every month — and every year.

Your numbers
New clients per month 40
5200
Average ticket value $120
$10$300
% of clients who return 40%
10%90%
Appointment cancellation rate 12%
1%35%
How we calculate this Retention loss = one-time clients × 2× ticket (the LTV gap between a repeat and one-time client). Cancellation loss = cancelled appointments × ticket value. LTV multiplier is conservative at 3×.
Your estimate
Monthly revenue leak
$0
retention loss + cancellation loss
One-time clients lost / mo —
Retention revenue gap —
Cancelled appt revenue —
Repeat client LTV —
One-time client LTV —
Projected annual leak
$0

Enter your email to save your estimate — we’ll send you the numbers so you have them.

No spam. One email with your numbers.

Get your real number →

This is an estimate. An audit uses your actual data.

What this calculator can’t do

It uses averagesYour actual numbers depend on your specific client mix, service pricing, and booking patterns. The calculator uses industry averages as proxies.
It can’t segmentReal audits identify which clients are churning, which services are underperforming, and where the biggest individual gaps are — by dollar amount.
It can’t prioritizeKnowing you have a leak is one thing. Knowing whether to fix retention first or cancellation policy first — and in what order — is what the audit tells you.