Case studies

Case studies.

Real audits, names removed. Every number comes from the client's own bookings.

Real client Indoor golf · 15 months of bookings

91 of its best customers had gone quiet.

That's nearly 1 in 5 of its customers. Together they'd spent over $48K.

The business could see its bookings. It couldn't see which relationships had quietly ended.

We named every one and showed who to call first.

Each was overdue against their own normal rhythm.

Estimated recovery opportunity for these 91
Roughly$3K–$6.5K

A conservative range from the business's own history.

Regular A
About 40 visits · about $2.5K spent
About 170 days overdue
Regular B
About 30 visits · about $2K spent
About 180 days overdue
Regular C
About 20 visits · about $2K spent
About 150 days overdue
Regular D
About 20 visits · about $1.8K spent
About 220 days overdue

Names removed. Timelines simplified.

Another real client

100 of a lash studio's best customers had gone quiet.

That's about 1 in 6 of its customers. Together they'd spent over $120K across nearly 5 years of bookings.

Different business, same pattern. We named every customer and ranked them by value.

Estimated recovery opportunity for these 100
Roughly$11K–$22K

A conservative range built from the studio's own booking history. Lash studio.

Every customer got one job.

Every customer landed in one action group. No one counted twice.

Win back now

Highest-value regulars gone quiet
Customers
91
Estimated opportunity
roughly $3K–$6.5K

Reconnect

Visited once and drifting
Customers
About 20
Estimated opportunity
roughly $400–$800

Worth one more try

Gone a long time
Customers
About 340
Estimated opportunity
roughly $1K–$1.9K

Reported separately. Low odds, so it isn't in the headline estimate.

In their words.

“I genuinely didn't know how much I was leaving behind every month until I saw the actual numbers. Cancellations alone were adding up to way more than I thought.”
Lash studio owner

More client results are added here as clients clear them for publication.

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